I live my life at the intersection of marketing, photography and entrepreneurialism. I am a 20-year vet of corporate PR, where I led campaigns to support multi-billion dollar pursuits and cabinet-level events. I started a successful business that teaches photography on walking workshops around Washington, DC. Now the two merge in a business that helps business owners and communicators improve their marketing and PR by using photography more strategically.
We live in a visual world, and whether you are in business of selling products or ideas, there is one thing your customer is searching for when they find you -- pictures.
The reality is this -- if you aren't using photographs to tell your story and market your business, your potential clients are passing you by.
Finding the right photo for the right message is an art as well as a science, and when you do it right, it can help drive business.
Join me at iBrandPhoto to learn more about using pictures for business, branding, and big ideas.
I have always been a photographer because I love taking pictures, but I founded PhotoTour DC because I enjoy helping people discover the art of photography. The curriculum, classes, and expectations are all very personal to me.
PhotoTour DC is the Washington DC region’s photography workshop that includes a sightseeing experience. On our excursions, a professional photographer will teach you the 10 Steps to Great Pictures during a tour of the area’s monuments and landmarks.